The Challenge
A legacy monolithic platform with 6.2s average load time, high bounce rates on mobile devices, and restrictive publishing workflows that delayed marketing campaigns.
The Strategy
Rebuilt the architecture from scratch on Next.js App Router and Tailwind CSS, creating a bespoke component design system and optimizing conversion paths for key commercial customer segments.
What we did
- 01
Bespoke UX design system and responsive UI templates created with pixel-perfect attention to detail.
- 02
High-performance Next.js engineering with server-side rendering and edge caching.
- 03
Headless CMS integration empowering marketing teams with real-time content workflows.
- 04
Rigorous Core Web Vitals engineering achieving 98+ Google Lighthouse performance scores.
- 05
Frictionless lead capture flows with interactive calculators and CRM integrations.
The result
Page load times reduced from 6.2s to 0.7s, mobile conversion rates jumped by 85%, and average session duration doubled across key landing pages.
